Understanding Major Donors (2018)

Understanding Major Donors (updated edition 2018)

Understanding Major Donors
A Guide to Prospect Research for Australian Fundraisers

File format: epub
Authors: Charlotte Grimshaw, Molly Masiello, Conor McCarthy
Publisher: Fundraising Research & Consulting

Updated edition 2018

This guide by three of Australia’s most experienced specialists offers a wealth of practical advice on effective prospect research. It contains an overview of best practice, a comprehensive guide to Australian research resources, and advice on the role of research in major gift fundraising.

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